Remarketing

Remarketing is a digital marketing strategy that targets visitors who have previously interacted with a website but did not complete a desired action, such as making a purchase or filling out a form. Through remarketing, businesses display ads or send emails to these visitors, reminding them of the product or service they viewed.

Remarketing helps keep the brand top-of-mind for potential customers, increasing the chances of conversion. It also allows businesses to tailor their messaging based on user behavior, making their ads more relevant and effective.